What is keyword cannibalisation? How to identify cannibalisation and fix it
What is keyword cannibalisation? Keyword cannibalisation occurs when two or more pages have been optimised for the same or similar […]
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PPC Metrics you should be tracking in 2022
When it comes to understanding the performance of your PPC campaigns, it can be hard to know what you should […]
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SEO – You know you need it, but why?
The benefits of SEO are now so vast that knowledge of it as a principle has become a crucial part […]
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Google AdWords announce changes to accommodate the mobile world
As technology continues to develop it is clear in which direction it is going – we’re going mobile. This isn’t […]
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UPDATE: Google Webmaster Guidelines Amended!
It seems as though Google has quietly updated their Webmaster Guidelines over the last few days and pushed them live […]
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