Diligent is a global leader in corporate governance, serving over 16,000 organisations and 650,000 leaders across 90 countries. Its extensive network of Corporate Directors and Executives rely on Diligent for strategic insights and governance solutions.

Diligent needed to enhance and sustain its SEO rankings for key target keywords and featured snippets in the highly competitive UK and US markets. The challenge was to maintain high visibility and search prominence in a crowded digital space, ensuring that Diligent’s content remained accessible and influential.

Our approach included UK and US-based keyword research and a comprehensive GAP analysis to identify opportunities across SERP features such as featured snippets and quick answers. We crafted a robust content strategy, recommending content consolidation and providing monthly long-form SEO content – continually tracking the impact of our SEO content on pipeline sales to ensure alignment with Diligent’s strategic objectives.